About Vic Nichols

With more than 30 years of publishing and sales experience, Vic Nichols is highly regarded and well-connected in a very competitive industry. An energetic, driven professional, Vic has proven success as a strategic planner, marketing analyst, new business developer, alliance partnership and relationship manager, and consultant. He’s a true visionary with a history of creating and executing innovative programs to meet new market challenges that yield high returns.

Among Vic’s many achievements include the successful launches of NewarkBound magazine; an appointment to the New Jersey Governor’s Advisory Council on Tourism; orchestrating the Wine for Books collaborative program between Rutgers University and 57 Main Street Wine Company that forged a strategic partnership between the university and the government of South Africa; the product launch of Imoya Brandy into the U.S. commercial market; and the design and sale of the Calicrostics custom gift line on the cable outlet Home Shopping Network.